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The Yang Liu East Meets West book explores the contrasts between Chinese and Western cultures through a series of bold pictograms. Designed by Yang Liu, the visual format distills complex cultural differences into clear, side-by-side comparisons covering topics from social behaviour to aesthetics. Its pictogram-based approach communicates cross-cultural observations without relying on language, making the content accessible across readerships. The book draws on Liu's personal experience living between East and West, lending the comparisons a grounded, biographical perspective.
How do you talk about love on opposite sides of the earth? Does beauty change over distant longitudes? Is the boss bigger in Stuttgart or Shanghai? In this best-selling pictogram panorama of Chinese and Western experience, designer Yang Liu reimagines the fascinating contrasts between Occident and Orient.
