Boucle Runner Rug Reversible - Natural, Jute

The boucle runner rug combines eco-friendly materials with practical design, crafted from 100% sustainable jute fibres. Its reversible construction doubles the wear surface, while the natural boucle texture provides both visual depth and tactile comfort. The hard-wearing jute material withstands heavy use, and the fully recyclable composition makes it an environmentally responsible choice.

Get back to nature with our new 100% Jute design made from abundant Jute, this design is also reversible, ideal for extending the life of your rug, and fully recyclable when you're ready for an update. With super hard-wearing qualities, this is the ideal rug for high-traffic homes. On opening, re-roll your rug pile out and leave in a warm room for 24 hours before putting in place. This will help to reduce wrinkles and curling from packing. Use a slip-resist pad to help keep your rug in place and provide additional protection for hard floors. Before using any cleaning products on your rug, test an inconspicuous area first for colour fastness. Do not pull any loose threads - please cut loose threads carefully with scissors to remove. Avoid prolonged exposure to direct sunlight as this may cause fading of some dyes. Turn your rug regularly to ensure even wear. Clean spills immediately by blotting with a clean dry white cloth - do not rub. A small amount of fibre loss is normal on a new rug. May be carefully vacuumed using a floor or brush attachment. Colours may vary due to natural fibres.