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The White Company

About The White Company

Founded in 1994, The White Company is a British lifestyle brand known for its understated, timeless approach to the home. Best recognised for its signature neutral palette, the collection spans luxury bed linen, towels, home fragrance and elegant accessories designed to create ca...

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Hydrocotton Towel - Oatmeal, Cotton by The White Company

Hydrocotton Towel - Oatmeal, Cotton

£6

+2
Egyptian Cotton Towel - Soft Grey by The White Company
50% off

Egyptian Cotton Towel - Soft Grey

£2.50 £5

+2
Cotton and TENCEL Modal Blend Towel - Oatmeal by The White Company

Cotton and TENCEL Modal Blend Towel - Oatmeal

£7

Hydrocotton Towel - Silver, Cotton by The White Company
30% off

Hydrocotton Towel - Silver, Cotton

£4.20 £6

Fine Silver 3x3" Photo Frame - Silver, Silver-Plated Steel by The White CompanyFine Silver 3x3" Photo Frame - Silver, Silver-Plated Steel by The White Company, alternate view

Fine Silver 3x3" Photo Frame - Silver, Silver-Plated Steel

£25

Tilbury Stripe Oxford Pillowcase - White/Soft Grey, Cotton by The White Company
50% off

Tilbury Stripe Oxford Pillowcase - White/Soft Grey, Cotton

£15 £30

Maltby Bud Vase - Clear, Soda-Lime Glass by The White CompanyMaltby Bud Vase - Clear, Soda-Lime Glass by The White Company, alternate view

Maltby Bud Vase - Clear, Soda-Lime Glass

£10

Malton Table Lamp - Natural, Sandstone by The White CompanyMalton Table Lamp - Natural, Sandstone by The White Company, alternate view

Malton Table Lamp - Natural, Sandstone

£165

Southwold Small Table Lamp - Stone by The White CompanySouthwold Small Table Lamp - Stone by The White Company, alternate view

Southwold Small Table Lamp - Stone

£85

Whitewashed Round Oversized Tray - White, Rattan by The White CompanyWhitewashed Round Oversized Tray - White, Rattan by The White Company, alternate view

Whitewashed Round Oversized Tray - White, Rattan

£50

Marble Footed Plate - White, Marble by The White CompanyMarble Footed Plate - White, Marble by The White Company, alternate view

Marble Footed Plate - White, Marble

£70

Salcombe Bobbin Base Table Lamp - White, Mango Wood by The White CompanySalcombe Bobbin Base Table Lamp - White, Mango Wood by The White Company, alternate view

Salcombe Bobbin Base Table Lamp - White, Mango Wood

£155

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Frequently Asked Questions

The White Company is a British homeware and lifestyle brand known for understated interiors, luxury bedding and home fragrance, defined by a refined neutral palette, tactile materials and timeless design. Shades of white, ivory and soft neutrals have become its signature, creating everything from beautifully layered bedrooms to quietly elegant finishing touches for the home.

The White Company is particularly known for luxury bedding, bed linen, towels, cushions, throws, candles, home fragrance, tableware and decorative accessories. Its wider home collection also includes furniture and lighting, all shaped by the brand's characteristically calm and considered aesthetic.

The White Company has built its premium reputation around quality materials, considered design and an unmistakably consistent aesthetic. From crisp cotton bed linen and cashmere-blend throws to signature home fragrances, its collections elevate everyday essentials through texture, craftsmanship and attention to detail rather than overt decoration.

The White Company works particularly well with contemporary, minimalist, Scandinavian, modern country and quiet luxury interiors. Layering whites, warm neutrals and natural textures creates the relaxed sophistication associated with the brand, while its understated pieces can also provide a calm foundation for more characterful interiors.

Shop Home Styles brings together a considered edit of The White Company's bedding, textiles, home fragrance and accessories, highlighting pieces that capture its signature approach to understated living. Our selection makes it easier to discover timeless designs that introduce softness, texture and a sense of calm throughout the home.

Shop Home Styles features a curated selection of The White Company rather than the brand's complete range. The assortment evolves as new collections arrive, with bedding, home textiles, fragrance, furniture and decorative accessories regularly added.

Head office address

2 Television Centre, 101 Wood Lane, London, W12 7FR, United Kingdom